Architecture & Hosting

Build scalable technical infrastructure that supports growth whilst maintaining performance, security, and reliability under increasing traffic and transaction volumes. Learn platform architecture design, hosting solution selection, and scalability planning strategies that ensure your technology can handle success whilst maintaining optimal performance. From cloud hosting to content delivery networks, master the technical foundation that supports sustainable business growth.

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28th November 2024

Why You Should Consider WooCommerce for Your Ecommerce Business

with Darren HickeyfromFellowship

In this episode of the Ecommerce Podcast, host Matt Edmundson welcomes Darren Hickey from Fellowship Agency to discuss the intricacies of WooCommerce. The conversation explores Darren's extensive experience in web design and e-commerce, spanning over 30 years, with a focus on WooCommerce for the past decade. They delve into the reasons behind choosing WooCommerce over other platforms like Shopify and Magento, highlighting its flexibility, cost-effectiveness, and suitability for businesses seeking more than just a product catalogue. Darren shares insights into the benefits of WooCommerce for both new and re-platforming businesses, emphasising its ability to grow with a company's needs. The discussion also touches on the importance of mobile-first design and the evolving role of AI in e-commerce.

11th Aug 2022Robert Giovannini

How To Better Work With A Digital Marketing Agency

Discover why three quarters of agency work is managing expectations, not building websites. Robert Giovannini from Ironplane reveals the Stakeholder Matrix Framework that prevents costly project failures, explains the platform complexity paradox trapping mid-market businesses, and shares uncomfortable truths about agency relationships—including when agencies fire clients. Learn the pre-agency checklist that sets partnerships up for success and why being your agency's favourite client matters more than you think.

13th May 2021Chase Clymer

How to 10x Your Investment With an Agency Partner

Discover why most agency relationships fail and how to achieve 10x returns on your investment. Chase Clymer reveals brutal truths about agency partnerships, from why "smart people are expensive" to the zero-to-one problem that trips up startups. Learn the specialist versus generalist framework, realistic budget expectations for £1M+ brands, and the communication strategies that separate successful partnerships from expensive disasters. This honest conversation provides the blueprint for maximising your agency investment whilst avoiding costly mistakes.