Welcome to the eCommerce Podcast

Drew Morgans, founder of the Amazon and marketplace agency Marknology, returns to the eCommerce Podcast for a grounded look at AI for ecommerce. He explains how he fed 15 years of his own work into an AI trained to think like him: roughly 500,000 emails, 300 podcast episodes, SOPs, playbooks and won-and-lost proposals. Matt and Drew get into why context is the real problem, the rules layer he calls Drew IQ, running cheap local models for ingest and expensive models only for client-facing work, why one super-agent beats a crowd of bots, and how it all lets him scale the deep work an agency normally cannot afford. Concrete, contrarian and genuinely useful.