Build and scale profitable affiliate programmes that leverage partner networks to drive sustainable growth. Learn how to structure commission models, recruit quality affiliates, and manage partner relationships that generate consistent sales whilst maintaining brand integrity. From programme setup to ongoing optimisation, master the systems and strategies that turn affiliate marketing into a reliable revenue channel whilst building valuable business partnerships.
Jordan WestfromSocial Commerce Club
The episode explores how TikTok Shop has finally made affiliate marketing work for ecommerce through its integrated commission system, with creators earning 15-20% on sales and being incentivised to create content that converts
Listen to EpisodeStreamline your content creation process with efficient workflows that ensure consistent quality whilst reducing production time and costs. Learn project management techniques, collaboration tools, and approval processes that help teams create better content faster. From brainstorming to publication, master the operational aspects of content creation that support scalable growth whilst maintaining brand standards.
Leverage strategic partnerships to expand your reach whilst strengthening your brand through association with complementary businesses. Learn partnership identification, collaboration development, and co-marketing strategies that create mutually beneficial relationships whilst maintaining brand integrity. From co-branded products to joint marketing campaigns, discover how to build partnerships that amplify your brand's impact whilst opening new growth opportunities.
Leverage social media platforms as direct sales channels through native shopping features that meet customers where they spend their time whilst reducing purchase friction. Learn platform-specific setup, product catalogue optimisation, and social commerce strategies that turn social media engagement into sales. From Instagram Shopping to TikTok Shop, master the social commerce features that expand your reach whilst driving revenue.
Develop authentic influencer partnerships that build brand awareness and drive sales through trusted recommendations. Learn how to identify the right influencers for your brand, from nano and micro-influencers to macro and celebrity partnerships. Master campaign planning, influencer selection criteria, and partnership strategies that create mutually beneficial relationships whilst generating measurable business results. Navigate the influencer landscape effectively to build brand credibility and reach new audiences.