Brand Partnerships

Leverage strategic partnerships to expand your reach whilst strengthening your brand through association with complementary businesses. Learn partnership identification, collaboration development, and co-marketing strategies that create mutually beneficial relationships whilst maintaining brand integrity. From co-branded products to joint marketing campaigns, discover how to build partnerships that amplify your brand's impact whilst opening new growth opportunities.

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17th July 2025

TikTok Shop is Changing Everything for eCommerce Demand Generation

with Jordan WestfromSocial Commerce Club

The discussion covers how both billion-dollar brands and smaller companies can partner with creators effectively, including the shoe brand case study that went from zero to 800,000 searches and secured a Sydney Sweeney collaboration

15th Aug 2019Sam Morgan

How to Grow a Niche Clothing Brand Online

Discover how Sam Morgan built Paria from a simple frustration into a thriving cycling lifestyle brand. Learn his framework for creating stable revenue streams through custom kit, building authentic micro-influencer networks that cost pennies compared to traditional marketing, and navigating platform choices as you scale. From saying yes to unexpected opportunities to managing cash flow in seasonal markets, Sam shares hard-won lessons from five years of building a niche clothing brand online without deep pockets.