Retargeting

Recover lost sales and maximise conversion opportunities with sophisticated retargeting campaigns that re-engage interested prospects across multiple touchpoints. Learn how to implement tracking pixels, create custom audiences, and develop retargeting sequences that guide prospects back to complete their purchases. Master cross-platform retargeting strategies, creative approaches, and optimisation techniques that turn window shoppers into customers whilst reducing customer acquisition costs.

How Long Does It Take To Make Money With Your eCommerce Startup?

with Darwin LiufromX Agency

Learn why remarketing is essential for eCommerce profitability, based on Darwin's principle that customers need to see products 3-7 times before purchasing. Discover how to set up dynamic remarketing on Facebook and Google that shows people the specific products they viewed, turning single visits into multiple touchpoints. Darwin explains how this automated system multiplies the value of every marketing pound spent, making traffic investments go exponentially further by bringing potential customers back repeatedly.

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Finding Marketing Success Beyond Cookies
Amelia Coomber

Finding Marketing Success Beyond Cookies

Learn advanced retargeting strategies using IP-based direct mail that targets website visitors through residential address matching, creating sophisticated remarketing beyond digital platforms.