Execute successful influencer marketing campaigns that cut through social media noise and drive meaningful business results. Learn campaign planning, brief development, content approval processes, and performance measurement techniques that ensure your influencer investments deliver expected returns. Master the operational aspects of influencer marketing, from initial outreach to campaign analysis, whilst building relationships that support long-term brand growth.
Dylan Lam reveals his "Future-Proof Product Launch Formula" that reduces platform dependency through systematic validation. Learn the five-step process from strategic research to Kickstarter launch that helps brands build sustainable revenue streams before touching Amazon. Discover why successful entrepreneurs don't put all their eggs in one basket and how external traffic generation creates competitive advantages in today's complex eCommerce landscape.