Influencer Marketing
Build authentic influencer partnerships that expand reach and drive sales through trusted recommendations from creators who resonate with your target audience. Learn influencer identification, campaign planning, and performance measurement strategies that generate genuine engagement whilst achieving business objectives. Develop influencer programmes that build brand credibility whilst reaching new customer segments effectively.
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Influencer Strategy
Develop authentic influencer partnerships that build brand awareness and drive sales through trusted recommendations. Learn how to identify the right influencers for your brand, from nano and micro-influencers to macro and celebrity partnerships. Master campaign planning, influencer selection criteria, and partnership strategies that create mutually beneficial relationships whilst generating measurable business results. Navigate the influencer landscape effectively to build brand credibility and reach new audiences.
Featuring Jordan West talking about Influencer Strategy
Creator Partnerships
Build lasting relationships with content creators that drive ongoing brand exposure and sales through authentic collaborations. Learn how to structure partnership agreements, develop compensation models, and create collaborative relationships that benefit both parties. From sponsored content to long-term brand ambassadorships, discover how to work with creators who align with your brand values whilst generating consistent marketing impact and customer acquisition.
Featuring Vinod Varma talking about Creator Partnerships
Influencer Campaigns
Execute successful influencer marketing campaigns that cut through social media noise and drive meaningful business results. Learn campaign planning, brief development, content approval processes, and performance measurement techniques that ensure your influencer investments deliver expected returns. Master the operational aspects of influencer marketing, from initial outreach to campaign analysis, whilst building relationships that support long-term brand growth.
Featuring Dylan Lam talking about Influencer Campaigns