SMS & Mobile Messaging

Most eCommerce brands are missing massive revenue opportunities in email and SMS marketing. Nikita Vakhrushev reveals why SMS capture rates jump from 2-3% to 7-8% with simple psychological techniques, how average order value determines SMS effectiveness, and why MMS messages generate double the revenue despite lower click rates. Discover the compliance frameworks, educational email strategies, and retention tactics that consistently generate 30-40% of total revenue for successful brands.

Damon Didier reveals how email marketing has evolved into the ultimate first-party data goldmine, sharing his framework for 800% growth through strategic Black Friday preparation, AI integration, and understanding attribution reality. Learn why treating email as data ownership rather than just marketing creates competitive advantages, plus practical implementation strategies for maximising November and December sales through systematic VIP targeting and SMS integration.

Most eCommerce brands use email marketing to shift slow-moving inventory, but Daniel Budai reveals this approach destroys deliverability and conversion rates. Instead, successful email campaigns should feature best-selling products that customers already want to buy. Combined with SMS integration and strategic customer account management, this approach transforms email from a clearance channel into a powerful conversion tool that builds lasting customer relationships.

Most eCommerce brands accept 5-10% customer retention as normal while Brandon Amoroso consistently delivers 90% open rates through systematic retention marketing. His framework moves beyond basic email campaigns to create personalised, data-driven experiences using advanced segmentation, transactional email optimisation, and strategic SMS implementation. Learn the documentation systems, customer journey mapping, and implementation roadmap that transforms one-time buyers into loyal advocates without relying on expensive acquisition channels.