Seasonal Campaigns
Maximise revenue opportunities during peak shopping periods with strategic seasonal campaigns that capture increased consumer spending whilst building year-round momentum. From Black Friday strategies to holiday marketing and year-round planning, master seasonal tactics that drive record-breaking sales whilst strengthening customer relationships during high-intent shopping periods.
Topics in Seasonal Campaigns
Explore specific areas within seasonal campaigns
Black Friday/Cyber Monday
Maximise your biggest sales opportunity of the year with comprehensive Black Friday and Cyber Monday strategies that drive record-breaking revenue. Learn how to plan seasonal campaigns, coordinate marketing efforts, and optimise operations to handle increased traffic and sales volume. From early bird campaigns to post-holiday promotions, master the tactics that help ecommerce stores capture maximum value during peak shopping periods whilst building momentum for the entire holiday season.
Featuring Matt Edmundson talking about Black Friday/Cyber Monday
Holiday Marketing
Create magical holiday shopping experiences that drive sales whilst building lasting customer relationships. Learn seasonal marketing strategies, gift guide creation, and holiday-specific promotional tactics that resonate with customers during festive periods. From Christmas campaigns to Valentine's Day promotions, discover how to align your marketing with seasonal emotions and shopping behaviours whilst maximising revenue opportunities throughout the year.
Featuring Matt Edmundson talking about Holiday Marketing