Data Management
Manage customer data effectively through robust strategies, unified platforms, and privacy-compliant practices that build insights whilst maintaining trust. Implement data management systems that support personalisation whilst protecting customer information.
Topics in Data Management
Explore specific areas within data management
Data Strategy
Develop comprehensive data management approaches that maximise the value of customer information whilst ensuring privacy compliance and building competitive advantage through data assets. Learn data collection strategies, governance frameworks, and analytics implementation that support business objectives whilst maintaining customer trust. From first-party data development to advanced analytics deployment, master data strategy that drives insights whilst protecting privacy.
Featuring Amy Leinbach talking about Data Strategy
Customer Data Platforms
Implement unified customer data management systems that provide single customer views whilst enabling personalisation and improving marketing effectiveness across all channels. Learn CDP selection, data integration, and customer profile development strategies that enhance customer understanding whilst supporting personalisation initiatives. From data unification to audience activation, discover CDP implementation that improves customer experience whilst driving marketing performance.
Featuring Vlad Zhovtenko talking about Customer Data Platforms
Privacy & Compliance
Navigate data privacy regulations whilst maintaining effective marketing capabilities through compliant data collection and processing strategies that build customer trust. Learn GDPR compliance, consent management, and privacy-first analytics implementation that protects customer data whilst supporting business objectives. From cookie policies to data retention strategies, master privacy compliance that builds trust whilst maintaining marketing effectiveness.
Featuring Zohar Hod talking about Privacy & Compliance