Retention & Loyalty
Build lasting customer relationships and increase lifetime value through loyalty programmes, retention strategies, and win-back campaigns that keep customers engaged whilst encouraging repeat purchases. Master retention tactics that reduce churn whilst building profitable, long-term customer relationships.
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Customer Retention
Reduce customer churn and increase lifetime value with strategic retention programmes that keep customers engaged whilst encouraging repeat purchases and brand loyalty. Learn retention strategy development, engagement campaigns, and win-back techniques that maintain relationships whilst identifying at-risk customers. From personalised offers to exclusive content, discover how to create retention programmes that build lasting value for both customers and business.
Featuring Matt Edmundson talking about Customer Retention
Loyalty Programmes
Build customer loyalty and increase lifetime value with strategic loyalty programmes that reward engagement whilst encouraging repeat purchases and brand advocacy. Learn programme design, reward structure, and engagement strategies that create genuine value whilst driving business objectives. From points systems to tier-based benefits, master the loyalty programme elements that build lasting customer relationships whilst improving retention metrics.
Featuring Paul Chambers talking about Loyalty Programmes
Customer Communities
Build engaged brand communities that foster customer relationships whilst creating valuable user-generated content and peer-to-peer support networks. Learn community platform selection, engagement strategies, and moderation techniques that create thriving spaces whilst supporting business objectives. From Facebook groups to dedicated forums, discover how to build communities that enhance customer experience whilst generating valuable insights and advocacy.
Featuring Lucy Toone talking about Customer Communities